LUCY THE DELI

BERLIN

2024

Lucy The Deli brings a fresh and healthy concept to the heart of the city — celebrating vibrant ingredients and bold, nourishing flavors. From wholesome bowls and crisp salads to artisanal sandwiches and feel-good drinks, every dish is made with creativity, balance and care.

We redesigned the menu and packaging for their homemade products, giving the brand a modern and sustainable look. Clean lines, natural tones and thoughtful details come together to reflect Lucy’s essence — fresh, bright and full of life.

Let food define your health.

( ) BRANDING      ( ) SOCIAL MEDIA   (.) PACKAGING (.) COLLATERAL DESIGN

Two greeting cards inside a transparent envelope on a counter, with a black and white background of a coffee shop or cafe setting.
Illustration of a jar of homemade hazelnut butter with a minimalist design, labeled with product name and weight.
A menu titled 'Food' featuring various vegan and gluten-free dishes including sandwiches and chickpea pancakes, with some plates of food visible in the background.
A cylindrical container labeled 'Homemade Granola' on a plain surface with a plain background.

EXPLORE MORE


001

LA CONSCIENTE


002

THE PORTAL


003

COCO CUINA VIVA


004

WEDDINGS


005

TASTE OF SICILY


006

SAIL FAST


007

INSIDE THE HOTEL


008

TANE HACHI


009

LUCLAY


010

AME WELLNESS


011

MARIA ESKITXABEL


012

HOLON


013

SUKHA RETREATS


014

GET TOGETHER